Additionally, on Thursday 18th March at 9.30 GMT our own Eric Horstmann will be participating in a panel discussion with guests from Audio Technica and Lawo, discussing the latest developments in immersive audio technology.

Organised by the IABM and designed to be as close to a real person-to-person event as possible, BaM Live! enables guests to interact and build business relationships with fellow participants and learn about the latest key trends and hot topics in the industry from a global range of diverse, expert speakers.

Areas covered in this event will include technology solutions aimed at improving media companies’ creative potential, innovative content production models, workflow paradigms in specific sectors such as Sports and News, and insights into consumers’ changing viewing habits.

Topics discussed will include:

Technology: Technology enabling quality (convenient and sensorial experiences), including next-generation audio, UHD television, VR, AR, and other immersive technology solutions. Also, UI/UX solutions to improve consumer experiences and technology making them more interactive (Gamification etc.)

Sectors/Activities: Focus on Sports, News, Content Production & Post, Audio, UI & UX

Content Chain: Create, Produce and Consume

Business Spotlight: Sustainable production models, content budgeting and planning, creative collaboration models

With guest speakers from industry heavyweights including Microsoft, Sky, ITV, Dell, Avid and Adobe, this promises to be a fascinating and informative event.

We look forward to seeing you there!